Prada and Aspenx team up on performance capsule

By

Jennifer Braun

Published
Dec 16, 2021

Prada and Aspenx, the new premium retail and experiential brand launched by Aspen Skiing Company earlier this month, are teaming up to launch a performance capsule 
collection inspired by Aspen. 

The limited-edition collection of elevated ski performance wear combines function, comfort, and style to offer a six-piece line up. It features two men’s jackets, two women’s jackets and two sweatshirt styles, in a striking signature graphic of white and black slashes, designed by Paula Crown, a principal in the Aspen Skiing Company. 

Both visually and technically, Crown crafted the capsule to embody the vibrant energy and atmosphere of Aspen with the community of creatives, athletes, and fashion connoisseurs, in mind. It is a premium extension of Prada Linea Rossa, marked with the distinctive red stripe logo. 

Items embrace sustainable textile technologies that offer insulation, water protection, and mobility. Specifically, the collection's outerwear features Extreme-Tex, an innovative waterproof multilayer fabric created by Prada, as well as Graphene padding designed to regulate body temperature. 

The limited-edition Aspenx X Prada collection is now exclusively available for sale on aspenx.com, and at the soon-to-be-open Aspenx store in Aspen's Gondola Plaza, as of December 20.