23
Fashion Jobs
BEST SELLER
Payroll Coordinator Slovenia
Permanent · LJUBLJANA
JACK & JONES
Sales Representative Jack & Jones Slovenia
Permanent · LJUBLJANA
INDITEX
Svetovalec za Prodajo / Blagajnik (m/ž)
Permanent · KOPER
INDITEX
Svetovalec za Prodajo / Blagajnik (m/ž)
Permanent · LJUBLJANA
INDITEX
Svetovalec za Prodajo / Blagajnik (m/ž)
Permanent · CELJE
BEST SELLER
Business Developer
Permanent · LJUBLJANA
BEST SELLER
Finance Business Partner
Permanent · LJUBLJANA
NAME IT
Sales Representative Name IT Slovenia
Permanent · LJUBLJANA
SELECTED FEMME/HOMME
Sales Representative Selected Slovenia
Permanent · LJUBLJANA
VERO MODA
Sales Representative Vero Moda Slovenia
Permanent · LJUBLJANA
C&A
Prodajni Svetovalec 808 Koper, 40h
Permanent · KOPER
H&M
Prodajalec (m/ž) - Sales Advisor 40h
Permanent · MURSKA SOBOTA
SPORTS DIRECT
Prodajalec - Sports Direct, Btc
Permanent · LJUBLJANA
H&M
Prodajalec (m/ž) - Sales Advisor
Permanent · LJUBLJANA
JACK & JONES
Sale Assistant (Fulltime) Jack & Jones Celje City Center/Slowenien
Permanent · CELJE
JACK & JONES
Shop Manager (Fulltime) Jack & Jones Celje City Center/ Slowenien
Permanent · CELJE
JACK & JONES
Sale Assistant (Fulltime) Jack & Jones Planet Koper/Slowenien
Permanent · KOPER
JACK & JONES
Store Manager (Fullime) Jack & Jones Planet Koper / Slowenien
Permanent · KOPER
C&A
Prodajni Svetovalec 808 Koper, 40h
Permanent · KOPER
BEST SELLER
People & Culture Business Partner
Permanent · LJUBLJANA
BEST SELLER
Marketing & Communications Specialist
Permanent · LJUBLJANA
BEST SELLER
Accounts Receivable
Permanent · LJUBLJANA
By
Reuters API Fashion
Published
Dec 27, 2022
Reading time
2 minutes
Download
Download the article
Print
Text size

In Hong Kong, designers try out new assistant: AI fashion maven AiDA

By
Reuters API Fashion
Published
Dec 27, 2022

At the Fashion X AI show in Hong Kong, attendees noticed a certain "alien" quality about the new clothes modelled on the event's narrow catwalk - and the designs were, in fact, not entirely human.


Reuters



The show put more than 80 outfits from 14 designers in the spotlight, all of which were created with the help of the artificial intelligence software AiDA, short for "AI-based Interactive Design Assistant”. The software was developed by PhD students and academics at the Hong Kong-based AiDLab.

Masked in monochrome blue, wearing outfits that ranged from down jackets to translucent skirts, models strutted past rows of critics and fashion designers.
Attendee Cynthia Tse said it felt like she was witnessing the future of fashion at the show on Dec. 19. "I think the face covering is definitely alien-like, and exciting,” said Tse.

According to AiDLab CEO Calvin Wong, the software was created to serve as a “supporting tool” for designers. “AiDA is an assistant for fashion designers just to help them, you know, to work together," Wong said. "Designers and AI can work together to come up with the final collection."

The AiDA system is supported by AI technologies such as image recognition, detection, and image generation, Wong said. Designers can upload draft sketches, materials, and colour palettes to a virtual mood board, and the software’s algorithm generates blueprints that designers can tweak and add their own flair to.
The system can produce a dozen fashion templates within 10 seconds, saving designers precious time, Wong said.

Hong Kong-based fashion designer Mountain Yam has been using AiDA for the past six months and said it not only saved him time, but inspired him. “Our relationship is comparable to a romantic relationship in that I seemed to gradually get to know her (AiDA), and she gradually got to know my own designs," Yam said. "In accordance with my lines, styles, and databases, the system will propose something for me that I may not have ever considered, but [AiDA] thinks is suitable for me. Therefore I believe we are developing a long-term relationship.”

Fashion designer Yulia Tlili said she had hoped the AI designs would be more at the forefront of the collection, noting that they weren’t nearly as radical as the futuristic collections she had helped design when she started her career.

“I think AI is full of possibility and it's really an amazing opportunity for the students and for the professors to really collaborate with this really interesting field,” Tlili said.

AiDA was officially launched with the Fashion X AI show, and is available to designers in Europe and Asia Pacific. 

© Thomson Reuters 2024 All rights reserved.