Conscious Fashion Campaign joins OHM Live

By

Barbara Santamaria

Published
May 29, 2020

The Conscious Fashion Campaign is joining the line-up of global stars, advocates and changemakers in a 24-hour live charity broadcast raising funds for NGOs.

The campaign, founded by social impact entrepreneur Kerry Bannigan and supported by the United Nations Office for Partnerships, will add a fashion element to the fundraising broadcast.

The event is called One Humanity Live (OHM Live) and it takes place on Friday 29 May from 20:00 EST/16:00 GMT. Streaming live on YouTube, Facebook, IGTV, TikTok and ohm.constellation.art, as well as global major TV networks, the schedule will feature one-to-one interviews and empowering stories from icons from the worlds of music, sport, film, art, impact, fashion and health and wellness.

Music stars such as Dua Lipa, Jason Derulo, CeeLo Green and Leona Lewis will join youth leaders Vanessa Nakate, Melati Wijsen, Tokata Iron Eyes, Jamie Margolin and Verneda Adele White. The line-up also includes contributions from Anita Dongre, Nadja Swarovski, Arizona Muse, Susan Rockefeller, Thania Peck and Marci Zarof, as well as writer and alternative medicine advocate Deepak Chopra.

Placing a spotlight on Sustainable Development Goals related projects, the experience will also highlight organisations driving positive change. Lucie Brigham, Chief of Office for the United Nations Office for Partnerships, will discuss the Conscious Fashion Campaign and share insights on the campaign’s success to date.

The conversation will show how the Conscious Fashion Campaign coordinates advocacy, education and engagement of fashion industry stakeholders to implement responsible business practices that are mindful of social, economic and environmental impact. Global partners to date include CFDA, Hyve and Kingpins.

OHM Live is raising funds for a number of NGOs, supporting their Covid-19-related initiatives. All money raised through OHM Live’s Constellation Dream Fund will go to beneficiaries such as Global Gift Foundation, Médecins Sans Frontières, Dubai Cares, FromU2Them and Care to Connect NYC.