BFC to open designer pop-up at Bicester Village
Some of Britain’s most exciting fashion names including Christopher Kane, Emilia Wickstead and Nicholas Kirkwood, will be showcased in an exclusive pop-up boutique at Bicester Village from 1 November as part of a new partnership with the British Fashion Council.
Holly Fulton, Eudon Choi, Marques’Almeida, Mother of Pearl, Palmer Harding, Perfect Moment, Peter Pilotto, Roksanda, Sharon Wauchob, TEIJA and Teatum Jones will also form part of the pop-up’s lineup.
The initiative is the first under a new two-year partnership between the British Fashion Council and The Bicester Village Shopping Collection to support British designers through a programme of business mentorship and commercial opportunities.
Caroline Rush, chief executive of the British Fashion Council, said: “We are delighted to launch the BFC’s new Designer Pop-Up in partnership with Bicester Village, which will include some of the most exciting and creative British brands. We are thrilled to be working with Desirée Bollier and her team on a partnership that will not only allow the designers to benefit from the company’s strong commercial expertise, but also to gain essential business skills to pair with their strong design experience.”
“The pool of design talent here in the UK is extraordinary,” added Desirée Bollier, chief merchant and chair of The Bicester Village Shopping Collection. “By working together with the British Fashion Council, it is our ambition to champion this creativity and arm designers with the skills and tools needed to build sustained commercial success.”
The designer pop-up will complement the permanent mix of designer brands at Bicester Village for eleven days. Other brands with a presence at the shopping destination include Oscar de la Renta, Anya Hindmarch and Temperley London, Roland Mouret and Tory Burch, Marni and Mulberry.
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